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Title          
 Microeconomics for MBAs  
 
Abstract
 

This collection is based on Prof Richard McKenzie and Prof Dwight Lee's book 'Microeconomics for MBAs' and covers some of the most important foundation materials needed to be mastered by MBAs.This is the first textbook in microeconomics written exclusively for MBA students. McKenzie/Lee minimizes attention to mathematics and maximizes attention to intuitive economic thinking. The text is structured clearly and accessibly: Part I of each chapter outlines the basic theory and Part II applies this basic theory to management issues. 'Perspective' sections in each chapter provide a new line of argument or different take on a business or policy issue, and carefully chosen topics and review questions are designed to spark lively and instructive debates. The accompanying DVD contains modules of Professor McKenzie talking informally with students, and elucidates complex lines of argument as well as acting as a revision aid. Throughout the book, McKenzie and Lee aim to infuse students with the economic way of thinking in the context of a host of problems that MBA students, as future managers of real-world firms, will find relevant to their career goals.

Topics Include : Prisoner's Dilemma, Comparative Advantage, Demand, Supply, ...

 
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Added By - autocrawler
Subject - Economics
 
 
 
   
   

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